Essential Duties and Responsibilities

The following statements of duties and responsibilities are intended to describe the general nature and level of work being performed by the individual in this position.  These statements are not intended to be an exhaustive list of all required duties and responsibilities:

• Develop a district social medial plan that ensures consistent, effective communication to the public
• Monitor all social media traffic daily, and notify supervisors of any and all concerns
• Post correspond3ence from the superintendent and/or his/her designee when required
• Write descriptive content and topical stories for social media outlets that promote the district's image to the public
• Coordinate with local media outlets to promote positive stories than enhance the district's social media presence
• Be available before school, after school, and on weekends to manage district social media outlets and to create posts as required
• Coordinate all stories and content with the superintendent for posting on the district's website when needed and when appropriate
• Advise the superintendent on best practices and strategies to promote the district to the public
• Attend specified after-school events to develop stories for posting on social media outlets and the district website
• Create, edit, and promote videos for district-wide or school-wide initiatives
• Document special events such as graduation, ribbon-cuttings/groundbreakings, visits from dignitaries, etc.
• Other duties as assigned.